How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 02.07.2025 14:32

People
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Processes
Price
Product
How often should you forgive someone for hurting you? At what point should you cut ties?
Good marketing is doing this well.
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Isn't it a turn on to have sex with a girl in a skirt or in a tight spandex?
Perception
Place
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.